What’s Gangnam Style?
The phrase “Gangnam Style” is a Korean neologism that refers to a lifestyle associated with the Gangnam District of Seoul. The song and its accompanying music video went viral in August 2012 and have influenced popular culture worldwide since then. “Gangnam Style” received mixed to positive reviews, with praise going to its catchy beat and Psy’s amusing dance moves (which themselves have become a phenomenon) in the music video and during live performances in various locations around the world. In September 2012, “Gangnam Style” was recognized by Guinness World Records as the most “liked” video on YouTube. It subsequently won Best Video at the MTV Europe Music Awards held later that year. It became a source of parodies and reaction videos by many different individuals, groups and organizations.
Ay, sexy ladies (and fellas, we don’t discriminate here): “Gangnam Style” is very much a part of the 2018 Pyeongchang Winter Olympics Opening Ceremony. Psy’s huge crossover hit was appropriately played during the American athletes’ Parade of Nations entrance.
Pyeongchang, South Korea • Everyone has been worried for months about what might happen during these Winter Games. On Friday night inside the Olympic Stadium, South Korea finally let out a Psy.
Oppa Pyeongchang style.
Mixing a divided nation’s culture, symbols of peace and, yes, plenty of thumping K-pop beats (including Korean singer Psy’s mega-hit “Gangnam Style”), this country formally welcomed the world to the 2018 Winter Olympics, kicking off the next three weeks of competition here.